So You Want To Win A Grammy Award...

So You Want To Win A Grammy Award...

Let's face it, you can rant and rave all you want but the Grammy awards are a popularity contest. If a certain artist is pushed to win maybe it is because they have had more attention throughout the year or their demographic is that much more prolific and able to get the artist more in the spotlight in a variety of ways. This could simply be name recognition alone or maybe even just word of mouth with those who might happen to be on the Grammy voting committee. How else would have Tenacious D won in the best metal category for covering a classic rock track, doh!

So dig in and check out the verbiage below on how the Grammy's operate. The honor in winning the Grammy needs to be thought of in a variety of ways and most of all financially. Just getting into the top 5 of who is nominated means a huge bump in sales due to all the advertising around and after the event. Winning can take you into a whole other stratosphere for sales and recognition. So we as a label whole heartedly believe in the Grammy Awards. Not so much as a recognition of talent, but as a means to an end. If an artist gets the proverbial "Grammy Bump" then you best bet the sales will follow.

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"The process begins with members and record companies submitting entries, which are then screened for eligibility and category placement. The Academy’s voting members, all involved in the creative and technical processes of recording, then participate in (1) the nominating process that determines the five finalists in each category; and (2) the final voting process which determines the GRAMMY winners.

Submission

The Road To GRAMMY GoldRecording Academy members and record companies enter recordings and music videos released during the eligibility year which they consider worthy of recognition in the GRAMMY Awards process.

Screening

Reviewing sessions by more than 150 experts in various fields are held to ensure that entered recordings meet specific qualifications and have been placed in appropriate fields such as Rock, R&B, Jazz, Country, Gospel, New Age, Rap, Classical and Latin, among others. The purpose of screenings is not to make artistic or technical judgments about the recordings, but rather to make sure that each entry is eligible and placed in its proper category.

Nominating

First-round ballots are sent to voting members in good dues standing. To help ensure the quality of the voting, members are directed to vote only in their areas of expertise; they may vote in up to 20 categories in the genre fields plus the four categories of the General Field (Record Of The Year, Album Of The Year, Song Of The Year and Best New Artist.) Ballots are tabulated by the independent accounting firm of Deloitte.

Special Nominating Committees

In craft and other specialized categories, final nominations are determined by national nomination review committees comprised of voting members from all of The Academy’s Chapter cities.

Final Voting

Final-round ballots are sent to voting members in good dues standing. The finalists determined by the special nominating committees are also included in this ballot. In this final round, Recording Academy members may vote in up to 20 categories in the genre fields plus the four categories of the General Field (Record Of The Year, Album Of The Year, Song Of The Year and Best New Artist.) Ballots again are tabulated by the independent accounting firm of Deloitte.

Results

Results of members’ voting are not known until the GRAMMY Awards presentation ceremony when names of the winners are delivered by Deloitte in sealed envelopes. GRAMMY Award winners are revealed during the GRAMMY Awards telecast."