Rusty Metric - The Custom Counter-Culture

Here is another project that we have been keeping under wraps until we could get functionality working to the utmost. Folks, let's just admit it right now, for most intensive research purposes and future direction of things to come, magazines are dead. They will continue to be printed but in even smaller quantities with less interesting content as the news and updates will more readily come from online sites that are consistently updated. If you think this idea is crazy talk, well dig into advertising figures along with web traffic data, its quite amazing and in all reality points to the future.

We whole heartedly embrace the online magazine, or in better terms it is a content portal, plain and simple. After numerous emails, too many phone calls, many beers and calling bullshit on most of what folks think is good, bad and ugly. The infamous silver tongued Trent Rekker of BikerMetric.com and good ol' Rusty Knuckles have decided to join forces in drum roll please...Rusty Metric.

What we have in our arsenal is quite amazing and that being our deep quiver of friends, mechanics, scumbags, fabricators, story tellers, vagabonds, musicians and folks on both sides of the mechanical coin who get what counter-culture truly is. Forget about biker or hot rod porn as in just the hero shots of cool rides, that is just not enough to peak interests anymore. Rusty Metric is digging deep and getting into the story about how something was created and why a certain metal object has just as much soul as James Brown. Look for the amazing photography work of Lance Dawes, music articles from across the outlaw country and rock n' roll spectrum and of course, well versed prose from editor du jour Trent Rekker.

In a few weeks the full site will be launched along with a downloadable magazine for a incredibly low price of just one buck. Yes, you heard us. It's going to cost $1 in US American currency and can be downloaded world wide. We will also be adding streaming music and video to really up the ante. If you dig the music and character of Rusty Knuckles along with the depth and soul of Biker Metric, you just found the best damn watering hole online. Biker Metric and Rusty Knuckles combined together are looking to start a revolution in such a simple way, we are going to bring the content you want to see and hear. See ya at the next fill up...

Let JB Beverly take you on a great ride for this launch...

New Falcon Black Vincent Motorcycle Photos and...Rusty Metric

Read below the write up from the Editor of a new project called "Rusty Metric". We think yall will be quite intrigued... Much more comin' at ya in the coming weeks.

"you read it right, mofos. i have an in-depth interview with ian and amaryllis from falcon motorcycles coming at you. i suggest you brush your face and wash your teeth afterward or call a porn producer.

you've read my interviews. they have nothing on this one. you all have questions. i asked them and have the answers. it took six months, motherfuckers. it was trust hard fought for and i'm excited to meet them in september. don't think it's a puff piece, either. that's why it took six months.

now, you might believe i am full of shit. i am 'cause i usually poop in the morning and it's past midnight, but that isn't the point. unless i squeeze just right. here is your proof:

what the hell is RUSTYMETRIC and who the fuck is lance dawes? and how come i haven't seen this picture somewhere else online by now?

lance is a kickass photographer. RUSTYMETRIC is the online magazine my partner rusty knuckles and i will be launching soon to freak you out. and you haven't seen that pic because lance is our man and falcon gave him entrance into their magical realm.

it's exclusive. motherfuckers.

the dns servers for RM will be working tomorrow. not now. now is me telling you my world domination scheme is one step closer to, um... WORLD DOMINATION.

in addition to the incredibly revealing interview with the folks at falcon, there are other columns filled with such things that you cannot imagine and all of it is coming in the first issue of RUSTYMETRIC. the best part is that we're doing it digital, not in print. finger that out and save a tree, your money, and take your laptop to the can more often.

the pix will be in color. that falcon black - jesus forgive my soul and let me live - is coming in color. in person, it is not something you can understand until you are there in the room, looking at it up close, touching the machine and it's infinite custom fabs on it saying "i haven't had that much to drink, come on!"

let me ride it!

now, pretend you are a man. look in the mirror, then look back at bikerMetric, then back in the mirror. bikerMetric is only a facade for an evil world domination scheme and it smells like a man on a motorcycle. diving into a pool. eating cheese from a pitchfork. fucking your woman because you're too busy looking at bikerMetric."
 - Trent Rekker

New Rusty Knuckles Merch Designs

We have been deep in the lab cookin' up new designs for several bands and a few for ourselves. Looking to have about 6 to 8 new designs to show by end of July with projects involving our in house merch, Hellbound Glory, Green Lady Killers, She Rides and another new project that will be making major news lines when Rusty Metric is officially launched, which is a huge new project with Trent over at BikerMetric.com. As usual, tune in zone out and lets the motors and music carry you away.

Biker Metric - Rusty Knuckles Writeup

Thanks to Trent over at Biker Metric for thinking of us and doing a solid writeup on all we do, here is the post in it entirety.

Link to article over on BikerMetric.com

do you like music? do you like rock-n-roll music? how about hillbilly agro? or simple one-man-and-his-guitar tunes? do you understand that johnny cash was the first punk rocker? 

then you will dig rusty knuckles.

and i haven't gotten to the motorcycle part yet.

rusty knuckles is a custom merchandise company and a record label which reflects the bands and lifestyle which exemplify the mindset of, um, fuck you, you god damned yuppie prick.

or something like that. i made the last part up. rusty will let me know if it isn't true.

their mindset is punk rock, fuck you if you hate, and be aware that dichotomy is violence vs. poems paraphrased from jesus. it is the world we live in and rusty knuckles produces the green lady killers. they are two of my favorite bands from rusty's long list of kickass motherfucking music:

rusty knuckles promotes bands and musicians that kick ass. not over-produced crap for mass consumption that parents of teenagers approve of because they are too busy calling psychiatrists seeking medication for the kids they'd rather drug than become involved with.

have you ever contemplated, "should i spend my last five bucks on food or on getting more fucked up?" i have. and as i write this the last inch of my 40 ouncer is being guzzled through a throat dionysus would envy.

rusty knuckles bands has contemplated that great dilemma, and this is what happened.

all bands should own their music and rusty works directly with each band to bring forth the vision they feel within them. they don't tell them what to do. rusty finds what the band wants to be.

rusty knuckles is currently working with crank county daredevils:

leroy virgil:

hellbound glory:

antiseen:

jay berndt:

she rides:

and the green lady killers. yeah. you wanna fuck them. i bet they don't care.

you gotta band? rusty knuckles designs, markets from print to social media, album packaging, custom garments and brand outreach blah blah blah. you have something real and true, go to rusty knuckles and prove it.

rusty digs clients from the custom motorcycle, hotrod and entertainment industry and brags of past clients from tom waits, the boston celtics, ufc, the chicago bulls, hurley clothing, mtv, and others too numerous to brag about since the bragging was just done.

them's braggin' rights. i'm diggin. even though the celtics and bulls suck.

trent = PHX suns fan.

if rusty knuckles isn't busy working on new ideas, drawing band shirt designs, or creating album packaging, they are downstairs wrenching on their ever-increasing array of custom motorcycles and plotting the next road trip.

here is a pic from tim bradham 's shop, dresch frame:

and if you're hiting sxsw this march, hit the dirty dog to see these bands:

also, while in austin, drunk and hungry, get your food anywhere but casino el caminio. go to franks, or the jackalope. eat more and pay less without the attitude from people who are all from l.a. and the northwest who pretend they're locals and act like you're lucky to be in their bar.

plus, rats won't have run over your burger the night before when the meat was left out. how do i know? i opened that place for 20 months. eat rat meat like it's chicken, pay eight bucks for it, or go somewhere else.

if you do go just to get the vibe of "how to get ripped off" ask bartender joe lifto when was the last time he got a boner. tell the owner, casino, he's a crook and i'm coming for him.

goodness. revenge makes me want to put a sweater on 'cause i'm chilly.

but hey, everybody who works there can tell you who is there to buy a twenty bag of half-assed coke from. so they've got that going for them.

not that you want to do that. if you mention my name they will tell you i'm a liar and a drunk. only half of that is true. so, from the dirty dog, walk up 1/2 block on neches from this concert to visit lovejoy's. it's nice there. the real bikers are there. you can tell by the machines parked in front.

as for the dirty dog, the bar with the stage that will be playing all of rusty's bands? they are cool with me. you might even see a large bikerMetric banner hanging from the rafters from the party we had there last summer.

now for something about revolution:

"some writers have so confounded society with government, as to leave little or no distinction between them; whereas they are not only different, but have different origins. society is produced by our wants, and government by our wickedness; the former promotes our happiness positively by uniting our affections, the latter negatively by restraining our vices. the one encourages intercourse, the other creates distinctions. the first is a patron, the last a punisher."

 - thomas paine, "common sense"

rusty knuckles produces artists who understand this principle.

now for more motorcycles. ralph, the man behind rusty knuckles, built a wicked troublemaker out of a rare honda cb650. yes cb650. according to ralph, he "had a bitch of a time finding parts and had to make quite a bit of shit to get it right."

that's what it's all about. fighting and getting it right.