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| New video from Skrillex produced by Ivan Herrera |
The magic of film making is absurdly simple. Without an interesting story, there is nothing to shoot. Context, texture, atmosphere, characters and quite a few more elements coming together with a great story, help us to define a moment in time. Having a favorite movie, actor or director is a way for us an individuals to connect to a larger storyline in which we can live out any idea we can place ourselves into. One aspect that brings great viewing satisfaction especially for music videos occurs when a filmmaker takes liberties and builds a narrative out of the context of a story. Shooting a short film scene for scene around lyrics makes a video feel shallow and rehearsed compared to breathing fresh air into an already present storyline.
